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our leaders

The maurices leadership team believes our secret to success is the people who work with us each day to deliver an unforgettable experience to our customers. They feel very fortunate to work with talented, high energy and authentic individuals and are committed to helping associates develop personally and professionally. That’s why they invest significant resources into the training and development and health and wellness of our associates, ensuring maurices is a great place to work and shop!

George Goldfarb

George Goldfarb



George Goldfarb is President of maurices. He has been with the company for over 25 years and held the role of EVP, Chief Operating Officer in 2009 after holding the position of Senior Vice President, Chief Financial Officer for the previous seven years.

In his current role, George oversees all aspects of maurices operations with over $900 million in annual revenue, top tier industry profitability and more than 850 stores nationwide. Under his leadership, maurices assumed back office financial functions for all five ascena brands with over 4,000 store locations. maurices is a wholly-owned subsidiary of Ascena Retail Group, Inc. (NASDAQ – ASNA), a $5 billion publicly traded company.

His leadership and commitment to education, business and non-profit philanthropy groups proves to be an asset to the organization and community.